They will go other places to get other information (local citizen reactions, sidebar stories, etc.). Recognize various legal aspects associated with emergencies and public information. What do you want people to know or do after hearing your message? Through ancient voodoo and folk-lore traditions, shows like theWalking Deadwere born. [25 Test Answers] FEMA IS-29A: Public Information Officer Awareness At the completion of this course you should be able to: The remainder of this lesson presents information on your role as a Public Information Officer (PIO). NIMS Description of the PIOs Responsibilities. PDF Public Information Officer - FEMA Select the correct definition Public Information A. Coordinates the release of accurate, coordinated, timely, and accessible public information to affected audiences, including the government, media, non-governmental organizations (NGOs), and the private sector B. Provide public information, emergency public information, and community education to your internal and external target audiences. If you hope to work with schools, plan well in advance to coordinate with their schedules and curriculum. With passive voice, the subject is thereceiverof the action. Construct and deliver an appropriate crisis and emergency risk message. Smith activated the State Emergency Operations Center, which coordinates State firefighting efforts in these situations. Other data requires that you reach out to the target audiencefor example, to conduct focus group sessions or implement random telephone, email, or print surveys. Overview: The FEMA IS-29.A course was published on 8/5/2019 to familiarize participants with the concepts underlying the PIO role. The goal of this awareness course is to provide an orientation to the public information function and the role of the Public Information Officer (PIO) in the public safety/emergency management environment. News briefings or conferences and interviews are times when you will need to know how to (or prepare a speaker to) present information and respond to questions. Each time this test is loaded, you will receive a unique set of questions and answers. At the end of this course, participants will be able to: Federal Emergency Management Agency | Emergency Management Institute, Notice to Applicants for EMI or NFA Courses, How to apply for a FEMA Independent Study course (Online Course), How to apply for a course held in EMI (On-Campus Course), Non-Resident Courses (EMI Courses Conducted by States), National Standard Exercise Curriculum (NSEC), Master Exercise Practitioner Program (MEPP), Emergency Management Professional Program (EMPP), National Incident Management System (NIMS), Integrated Emergency Management Course (IEMC), Disaster Field Training Operations (DFTO), Schools Multihazard and Mass Casualty Planning, Virtual Table Top Exercise (VTTX) (Sites participate from home via VTC), Critical Infrastructure Security and Resilience, Exercise Simulation System Document (ESSD), Guidance on COVID protections for EMI students, Please review the IS FAQ's for more information, Define emergency public information and the importance of being proactive. The public information officer for an organization A. should clear all public documents with neighboring agencies before release. C. only required when dictated by the Incident Commander. Do you follow through? Blogs to cover events as they are happening. The latest information on activities, events, and resources. IS 29.A Public Information Officer Exam Questions | FEMACourses Functions of the Public Information Officer - emilms.fema.gov An important part of the PIOs role is to prepare written products, so the PIO must be able to write clearly and effectively. Final Exam for: IS-29.a: Public Information Officer. In movies, shows, and literature, zombies are often depicted as being created by an infectious virus, which is passed on via bites and contact with bodily fluids. What is the community sentiment toward your organization or the issue? In the next lesson you will learn how to communicate effectively when an incident happens. They tell the public about services and programs that can affect their lives, like information about staying healthy, fire safety, and changes in community college tuition. Angie Welling: Reporters understand change really well because our days are always changing, but just have that plan in place, know basically what you want to do, whos going to staff it, what will be available, what hours you will be available for the media. The news media and local government ask the community to send videos and photos via social media, email, and text messages. 140-character stand-alone micro-blog statements. Test the message on a safe audience B. %PDF-1.6 % Campaigns are usually multifaceted, combining events and various media to get the message out. These sites make it easy to establish networks of contacts. Verdi White: And I believe that that has helped in our relationship with the media. Influence an audience to modify behavior C. Sell government or nonprofit products and programs D. Enhance social media, 11. Determining hazard impact is a crucial component in emergency planning. Creates a positive impression of your organization. As the PIO, you must know your organizations role in an emergency and have emergency management knowledge, including: This lesson introduced you to your role as a Public Information Officer (PIO). Last name. A defining characteristic of wiki technology is the ease with which pages can be created and updated. The public information officer (PIO) reports to the incident commander, who in turn reports to the agency or jurisdictions responsible. Where do they go and how do they get there (e.g., do they spend time on public transportation, do they visit the library, do they go to sporting events, etc.)? As with ICS, the JIS is as simple or complex as the needs of the situation. Use jargon to communicate with your target audience B. Once your campaign is implemented, the last step is to determine its success. Their three-bedroom condo was almost immediately choked in smoke and he could hear screams from below as roaring flames billowed from the balcony outside his front door. This lesson introduces you to some emergency management principles contained in the National Incident Management System (NIMS). Information developed and disseminated in anticipation of, during, or after an emergency to provide specific life- and health-saving information C. Issuing a news release on a seatbelt law (public information); announcing a road closure due to a multiple-car accident (emergency public information) D. Information collected, assembled, or maintained by an organization in connection with the transaction of official business and available for dissemination to the public, 8. This feature can facilitate abuse of the system. !]U9[MZ\waQ>yICK{",|.NH&ec* 'C/M;WrQJ6bs\ 886} The best approach is to meet with school officials early to determine when your program best fits their schedule. . Gathering feedback and heading off problems, Explaining your mission, policies, and goals. Describe traditional media available for communication. Do you know what to do to protect yourself and your family? As part of conducting research, you have identified populations in the community who are vulnerable and need the information from your campaign. With an eye on public safety, the mayor began looking for a way to educate people about disaster preparation and response. News releases should provide accurate, factual information that is attributed to its source. Hundreds are so ill that they end up being admitted to the hospital. Many times the site of a crisis or disaster may be considered a crime scene and needs to be processed by forensic units. Illustrate the multiple roles of the Public Information Officer and the media in planning for and responding to an emergency. hbbd```b``+@$S4X$ vA$[0,v DI%09D`vH2& H/ `{I 30 0 `B This lesson reviews the four steps in creating a public awareness campaign. 1. The news release should use the inverted pyramid as illustrated below. Communication with internal agency personnel is A. not a role undertaken by a PIO. User: The Public Information Officer: A. Interfaces with the public and media and/or with other agencies regarding incident-related information requirements. Coming back after the fire to retrieve them, their ghostly shadows left indelible evidence of the inferno that swept through their home. Television is the main source of news for Americans. Use the media area for all media releases and conferences. Responds to the media while respecting restrictions on the release of sensitive information. Is the conduit for information to internal and external stakeholders. Increase community preparedness is not specific. Are there cultural differences to take into consideration? the feedback has been, you know, we appreciate this. In all cases, the campaign will include a compelling message and a clear link to the organizations overall goals and priorities. For each of these toolstelevision, newspaper, radio, news briefings, and evolving mediayou need written products. Consider your resources and your role in ICS. C. will transfer to a planning position if no media covers an incident. For example, change the location or angle of the lectern so cameras dont capture an unwanted view. Web sites can link to social media sites, help you collect email addresses, display videos, house blogs, or link to other Web sites. Angie Welling: Pretty much every State agency was involved, and thats when we found out pretty early on that the Governor had involved every aspect of State government. The participant will benefit from participating in entry-level incident command system training prior to taking this course. 95% B. An important difference in these evolving media is that anyone can report the informationit could be a reporter, you, someone in your organization, or anyone in the public. Select it carefully and choose your background wisely. D. has become ever more complex as the challenge of delivering messages has evolved. This includes: More information on learning about the whole community is presented in Lesson 4. People have a right and a need to know about the risks they face. Please review the IS FAQ's for more information. . According to the Bureau of Labor Statistics (BLS), the median, annual pay for public relations managers was $91,180 in May 2012, with the top 10 percent earning more than $166,000. He and his wife threw open their window and helped their kids drop to waiting neighbors gathered below. To help you in monitoring conversations on social media sites, you may want to use a social media monitoring tool or social media dashboard. Emergency Management Institute Uses correct grammar and contains no spelling or punctuation errors. Now lets take a look at how one mayor, Mayor Kip Holden, ensures his community, the city of Baton Rouge, Louisiana, in East Baton Rouge Parish, is prepared. 17. Students also learn message development and . (Unit 3), Recall preparation techniques that contribute to a successful media interview. Timely updates and corrections to information in evolving incidents. Cell phone(s) with email capability or satellite phone(s), Flash drives and CDs* containing the elements of the crisis communication plan (including news media contact lists, PIO team contact lists, information materials, etc. NIMS provides a consistent, systematic, proactive approach to guide departments and agencies at all levels of government, nongovernmental organizations, and the private sector to work seamlessly to prevent, protect against, respond to, recover from, and mitigate the effects of incidents, regardless of cause, size, location, or complexity, in order to reduce the loss of life and property and harm to the environment. Campaigns that combine a mix of media are more likely to be effective in influencing people. %%EOF How knowledgeable is the audience on this topic? A public awareness campaign is a vehicle you can use to get your message out about being prepared. Did the message reach the targeted audience? The role of the pubic information officer. Additionally, it can provide those in executive-level roles with the necessary knowledge of PIO roles and responsibilities during an emergency. One of the advantages of the Incident Command System (ICS) is: A. Narrator: Red Stick Ready demonstrates how you can develop a strategy that prepares your community for a disaster and effectively provides critical information when an incident happens. Monitor to determine if the media coverage is: Whether or not your organization is using social media, you should still monitor it. This process includes: Your goal statement expresses what you hope to achieve through your campaign. ), John enjoys boating, swimming, and to fish. Manages resources including supplies, personnel, and equipment. Learn and respect your media contacts deadlines. Mayor Holden: By having that access it really helped us to quell the various rumors that were out there and we were able to keep the situation calm. You need to write to your audience. When a newsworthy incident occurs, the media will be there, whether youve invited them or not! Blogs are Web sites that allow you to engage in a conversation with readers. 1928 0 obj <> endobj Serves in an ICS role 2. 4. For example: Active voice is clear, direct, and concise. Select the right media to reach the target audience. This demonstrates how social media are now an integral part of our lives and a valuable part of the PIOs toolkit. Governor James Smith today declared a state of emergency in the Great A&P fire that is rapidly spreading west. Some examples include traditional media using: An important step when communicating is to continually evaluate and adjust your message by monitoring the media. For more information on AP style, go tohttp://www.apstylebook.com. Who is likely to be affected by the hazard or threat? Serves as a press secretary for the Agency Executive or Senior Official during the incident. Some examples of evolving media tools are: Web sites can be used alone or in conjunction with traditional media and other evolving media to get your message out. Emergency Manager jobs 33,535 open jobs FEMA does not endorse any non-government Web sites, companies or applications. (Unit 5). This course can provide a basic understanding of the PIO function for those new to the position. The highest-ranking State official C. His/her regular boss D. The Operations Section Chief, 13. As a PIO, when you get to the scene, you will first make contact with the Incident Commander to gather information and assess the situation. Doug Miser. Ability to hold feature stories and run them when space is available or on specific dates or times of year, Audio (sound clips or telephone interviews), Prerecorded segments lack the break-in option for providing emergency information, Exaggerated nature of local television news. The process for ensuring that a public information message was accurately conveyed is typically called: A. These people are your target audience. Technology has a great impact on your ability to manage the message. You can find the complete list of courses in the Spanish language course list. Providing information and access to newsmakers. Under the ICS, the PIO works for: A. Students also learn message development and delivery, legal considerations, press conferences, the operation of a Joint Information Center, stress management, and strategic communication and planning. The goal of this awareness course is to provide an orientation to the public information function and the role of the Public Information Officer (PIO) in the public safety/emergency management environment. Use examples and comparisons to help convey unfamiliar information, to paint a picture, or to help the reader relate to the information. How to Remember Better: A Study Tip for Your Next Major Exam, (13 Tips From Repeaters) How to Pass the LET the First Time, [5 Proven Tactics & Bonus] How to pass the Neuro-Psychiatric Exam, 5 Research-Based Techniques to Pass Your Next Major Exam, 2023 Civil Service Exam (CSE) Reviewer: A Resource Page, [Free PDF] 2023 LET Reviewer: The Ultimate Resource Page, [52 Test Answers] FEMA IS-251A: IPAWS for Alerting Administrators, [26 Test Answers] FEMA IS-284A: Using the Substantial Damage Estimator 3.0 Tool, [32 Test Answers] FEMA IS-1120: Letters of Map Revision (LOMRs), [23 Test Answers] FEMA IS-101C: Preparing for Federal Disaster Operations: FEMA. B. cause the intended audience to act on requests in the message. Your goals should be: The following is an example of a SMART goal: The Hurricane Ready campaign will present information about local hurricane hazards and the steps to take to be prepared by securing by April 5 media placement on three television stations, two newspapers, one social network, and a micro-blog, each week in May.. EMI is introducing a limited number of IS courses that have been translated to the Spanish language. But all four occupants miraculously escaped and the 45-year-old dad told the Ventura County Star: We thank God that were alive, regardless of what we lost up there.. If a media pool is not an option, consider providing professional-quality images to the media in the form of video and stills. what is role of public information officer in fema? Tell the media representatives: Follow-through goes a long way to establishing good relations with the news media. (Unit 4), Given a scenario, apply the 8-Step Model to a public awareness campaign. hbbd```b``"_H|LI&x9"$ ;Dr?*&Fvql2r S3 Use natural gestures, but dont cross your arms, raise your eyebrows, shrug your shoulders, sway, or bounce. It was four, five, and six teams from every news, particularly the TV stations sending out that many cameras with that many reporters from each station and it just was incredible, not to mention the newspapers, the radio stations, the smaller papers in the area plus national media. Access to you and the newsmakers or persons in charge. Establishing relationships with news media representatives by being accessible and prepared. Video sharing sites to expand or market a story, and. FEMA does not endorse any non-government Web sites, companies or applications. List the skills needed to be an effective PIO. This lesson presents information on how to use your tools and relationships to communicate information to the community when something happens. hb```"g@($CC4i9"Mp1:u3;;:*&d@|Hh 9C$,;30K2=e$b00 D! (A media pool refers to a group of news-gathering organizations pooling their resources in the collection of news.) This training focuses on both parts of the equation. They can be timelesslike encouraging children to be active. Always connect with the Incident Commander before making any statement to the media. Participants will benefit from participating in entry-level incident command system training prior to taking this course. The ability for readers to leave comments in an interactive format is an important part of many blogs. Weegy: The role of the pubic information officer is to gather facts and disseminate it to the media. FEMA IS-29: Public Information Officer Awareness Course Summary B. is to wait for direction from the incident commander. C. includes reporting to the Operations Section Chief during an incident response. . Disclosing information to the public in ways that are easy to find and use. Be accessible and return calls and emails promptly. Refer to the list below. (Incorrect), John enjoys boating, swimming, and fishing. It can be taken alone or before Basic Public Information Officer Training (G290). You cantand dont expect them to stay there all of the time. %%EOF They have access to the officials. Mayor Holden: Sometimes you have to get your story out very quickly. Imagine your living room exploding in flames and your family cut off from the only door down the stairs from your second-floor condominium. While it is not the responsibility of the PIO to provide food or facilities for the media, a little kindness in this area can go far in building a positive relationship with the mediaespecially if the incident occurs in a remote area where few if any comfort facilities exist (e.g., if the incident is in a remote field, a porta-john will go a long way in making friends!). Access to the scene for information and images. Having such knowledge enables them to make informed choices that affect their health and well-being. Proactivity occurs during A. * The social media links provided are for reference only. Identify the purpose of what you are writing and start with the main message. Time is a crucial element in any public awareness campaign. More than 70% of the illnesses, hospitalizations and deaths are guys. Note: Often micro-blogs will provide links to Web sites or social networking sites for more information. This course has presented you with tools that PIOs can use to communicate, the steps to develop a campaign to prepare your community, and ways to effectively provide critical information during an emergency. Wear your uniform or neat, conservative attire if not in uniform. Once again, we see a fire threatening our citizens and their homes. If you do not want something recorded by the media, cover it up or shield it with a vehicle. Break your ideas into one subject per sentence. When creating your media list: Media information is constantly changing; make sure you have a process to keep your media list up-to-date. The Public Information Officer is responsible for interfacing with the public and media and/or with other agencies with incident-related information requirements. 3. 50% C. 25% D. 5%, 9. Establish one that doesnt hinder operations but affords the media reasonable, legitimate access. Overview: The FEMA IS-29.A course was published on 8/5/2019 to familiarize participants with the concepts underlying the PIO role. *F ;/7Bw1p i~$^y' _r] Create clear and easily understood messages. A news conference or briefing may be used when you want to: A news conference or briefing may be announced by using a press release or media advisory. Public Information Officer (PIO) - Emergency Management Institute For more information on the Public Information Officer training program, contact FEMA-Master_PIO_Program@fema.dhs.gov. Within minutes pictures, videos, and messages about the destruction are available on social media sites, Web sites, and throughout the news media. On average, between 30 and 80 Arizona residents die from heat related illnesses every summer. Check with them to see if the location selected for a media area will allow them to accomplish this connection. On the couples dresser were two heat-seared imprints where Martinez had left his wallet and cell phone as he frantically scrambled to ensure his familys leap to safety. Conducting public awareness campaigns; Gathering key information/details of the event; Prioritizing and issuing notices, alerts, and warnings; Taking action to maintain control of rumors; Coordinating inquiries from the public, the media, and elected officials; Coordinating tours or other interviews with agency reps and the media A secondary audience is elected or other officials such as Incident Commanders or emergency operations center managers who want an overview of emergency public information. This fundamental principle is the basis for public information in emergency management in this country. They heighten awareness of community hazards and encourage the public to take steps to become more prepared. EMI is introducing a limited number of IS courses that have been translated to the Spanish language. This course should take approximately 7 hours and 25 minutes to complete. You should set a realistic deadline and interim benchmarks, as needed. 1943 0 obj <>/Filter/FlateDecode/ID[<9229C3A5CD7F8A409FF242859AD01E9B>]/Index[1928 28]/Info 1927 0 R/Length 89/Prev 779652/Root 1929 0 R/Size 1956/Type/XRef/W[1 3 1]>>stream (What will motivate them?). What are priorities within your organization? If there is a reason that the media cannot be allowed access to the scene, consider using a media pool to restrict access while allowing them to get the images and interviews they desire. Operates with the understanding that any video, audio, or interviews acquired will be shared with the rest of the media. Example: Press Release Using Inverted Pyramid Format. Contact local, tribal, territorial, and State press associations to obtain media lists. The first step in developing a public awareness campaign is to research issues to identify relevant topics for your campaign. NIMS describes the use of the Joint Information System (JIS) to complete the critical tasks of information sharing and coordination. This lesson focused on how to communicate effectively, which involves: In the next lesson you will learn how to use your tools and skills to communicate information about being prepared to your community. Salary Statistics for Public Information Officers. Simplify complex ideas by using short sentences. Describe the role and function of the PIO. 514 0 obj <>/Filter/FlateDecode/ID[<897144EC39D7C94ABD0F71D9C292EE4A><41375C8F366F3C4EA1877AFFBEEAAE0A>]/Index[494 31]/Info 493 0 R/Length 101/Prev 195410/Root 495 0 R/Size 525/Type/XRef/W[1 3 1]>>stream The Emergency Management Institute (EMI) Public Information Officer (PIO) training program is designed to provide PIOs with the essential knowledge, skills, and abilities to support proper decision-making by delivering the right message, to the right people, at the right time. PIOs need to have a thorough understanding of the communities they serve. There are all kinds of emergencies out there that we can prepare for. if you do not have a sid, Test questions are scrambled to protect test integrity. In the Incident Command System (ICS) structure, the Public Information Officer (PIO): A. Members of the media do not want to interfere with these tasks, but if they can get close enough to observe and/or photograph they will be happy. A tornado strikes in the Midwest. Goals should be stated in clear, concise terms that have meaning for those working on the campaign and other key stakeholders. If you intend to become a Public Information Officer use these FEMA IS 29.A answers to turn a 7 hour course into one that takes 5 minutes.